[Released September 30, 1932. Dated September 13, 1932]
My dear Mr. Pedrick:
The Fifth Avenue Week movement for the revival of business through pledging of allegiance by stores to quality merchandise and to the highest business standards, deserves every encouragement and the emulation of other communities throughout the country. I send you my hearty good wishes for all possible success.
Yours faithfully,
HERBERT HOOVER
[Mr. William J. Pedrick, President, The Fifth Avenue Association, Empire State Building, New York, N.Y.]
Note: The message was made public in conjunction with the opening of Silver Jubilee Week by Fifth Avenue merchants.
Herbert Hoover, Message to the Fifth Avenue Association of New York City. Online by Gerhard Peters and John T. Woolley, The American Presidency Project https://www.presidency.ucsb.edu/node/207691